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Test Bank For Management Information Systems, Managing the Digital Firm, 17th Edition By Kenneth C. Laudon, Jane P.Laudon | All Chapters Covered | Latest Update,

2024/2025.

Test Bank for: Management Information Systems: Managing the Digital Firm, 17th Edition By Kenneth C. Laudon, Jane P. Laudon.

Management Information Systems: Managing the Digital Firm, 17e (Laudon)

Chapter 1 Information Systems in Global Business Today

1) Which of the following is not one of the six strategic business objectives of information systems?

• New products and services
• Improved decision making
• Competitive advantage
• Improved employee morale
• Survival

Answer: D

Difficulty: Challenging

AACSB: Information technology

LO: 1-1: How are information systems transforming business, and why are they so essential for running and managing a business today?

2) Verizon's use of a web-based digital dashboard to provide managers with precise real- time information enabled it to improve which of the following?

• Compliance with regulations
• Managerial decision making
• Efficiency in creation of new products
• Employee morale

• Intimacy with its suppliers

Answer: B

Difficulty: Challenging

AACSB: Information technology

LO: 1-1: How are information systems transforming business, and why are they so essential for running and managing a business today?

3) Which of the following may lead to competitive advantage?

• New products, services, and business models;
• Charging less for superior products;
• Responding to customers in real time
• 1 only
• 1 and 2
• 2 and 3
• 1 and 3
• 1, 2, and 3

Answer: E

Difficulty: Challenging

AACSB: Analytical thinking

LO: 1-1: How are information systems transforming business, and why are they so essential for running and managing a business today?4) A firm that invests in an information system because it is a necessity of doing business does so because it is seeking to achieve which of the following business objectives?

• Operational excellence
• Improved decision making
• Competitive advantage

• Customer intimacy
• Survival

Answer: E

Difficulty: Moderate

AACSB: Information technology

LO: 1-1: How are information systems transforming business, and why are they so essential for running and managing a business today?

5) The Mandarin Oriental's use of computer systems to keep track of guests' preferences is an example of which of the following?

• Improved flexibility
• Improved decision making
• Improved efficiency
• Customer intimacy
• Operational excellence

Answer: D

Difficulty: Moderate

AACSB: Information technology

LO: 1-1: How are information systems transforming business, and why are they so essential for running and managing a business today?

6) Competitors were seeking which of the following business objectives when they rushed to provide ATMs after Citibank introduced the first ATMs in New York?

• Improved efficiency
• Customer and supplier intimacy
• Survival