Financial Analysis Overview

SummaryBusinessValuationReport of Amazon,Inc.Amazon,Inc.ReportDate,2020

Contents FINANCIALANALYSIS......................................................................................................................................6 FinancialAnalysisOverview..............................................................................................................................6 BalanceSheets...................................................................................................................................................7 Assets............................................................................................................................................................7 Liabilities......................................................................................................................................................7 Stockholder’sEquity.....................................................................................................................................8 Comparison...................................................................................................................................................8 IncomeStatements.............................................................................................................................................8 NormalizationAdjustments.................................................................................................................................9 ECONOMIC OUTLOOK..................................................................................................................................10 IndustryAnalysis...............................................................................................................................................10 IndustryOverview.......................................................................................................................................10 MarketShareandCompetitiveLandscape...................................................................................................10 Regulation...................................................................................................................................................10 SupplyandDemand.....................................................................................................................................11 EmploymentIssues.......................................................................................................................................11 IndustryOutlook..........................................................................................................................................11 GeneralEconomicAnalysis.............................................................................................................................12 OutputandConsumption.............................................................................................................................12 MonetaryandTradePolicy.........................................................................................................................12 BUSINESSVALUATION...................................................................................................................................13 ValuationApproaches.......................................................................................................................................13 AssetApproach............................................................................................................................................13 IncomeApproach.........................................................................................................................................13 MarketApproaches......................................................................................................................................13 SelectedMethod-IncomeApproach................................................................................................................13 ProspectiveAnalysis....................................................................................................................................13 Discountrate...............................................................................................................................................14 Valuationcalculation...................................................................................................................................15 DISCOUNTSANDPREMIUMS........................................................................................................................16 DiscountforLackofControl............................................................................................................................16 DiscountforLackofMarketability..................................................................................................................16

FINALCALCULATION OFVALUE................................................................................................................17 SOURCES...........................................................................................................................................................18

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INTRODUCTION

DescriptionoftheAssignment Thisbusinessvaluationreportwillprovideadetailedoverviewofthecurrentmajor assetsandliabilitiesaswellasotherinformationpertainingtoAmazon,Inc.This informationisimportantformanagementasitisneededtomakedecisionsaswellas providedetailedinformationabouttheircompany’scurrentstate.Thisinformationwillnot onlyservefordecisionsmadeinthepresentbutwillalsoaidthedecisionsmadethatwill affectthecompany’sstakeholders,itscompetitorsandtounderstandwhatthecompany isdoingandifthereisapossibilitytomakeimprovements.StandardofValue Amazon,Inc.isa“goingconcern”.Thestandardofvalueisfairmarketvalue.ConsideringtheownershipbyJeffBezos,11%willbevalued.Dateofvaluation July5,2020